NICE NUMBER, NICE NUMBER… sure you recognize this; you’re fully aware of the video content that’s fueling competition among foreign-used car dealers in Trinidad & Tobago. It’s a textbook case for a social media marketing thesis on what really resonates with a target audience. A trend has emerged in ... Read More
Category: Articles
01
Nov2024
20
Oct2024
Websites in Trinidad & Tobago have transformed into a completely different animal. Trini businesses are no longer solely focused on building a mere digital presence; the process has evolved into a more complex and strategic discipline that encompasses marketing, content, and user engagement. This transformation has redefined the role of ... Read More
14
Oct2024
While you stand in line to pay Property Tax and fill out immigration forms with pen and paper, the letters you’re hearing lately are AAY EYE. In America, it slices and dices, mows your lawn, grates your cheese; here in T&T, it ties your goat and wraps your roti. ... Read More
18
Jun2024
Ahoy, mateys! Gather ’round the digital hearth as we set sail on a grand adventure through the churning seas of online commerce in the Caribbean. Today, we chart a course towards First Atlantic Commerce, the treasure trove of payment gateways that be the lifeblood of merchants from Trinidad to Tobago ... Read More
17
May2024
With the exception of online shopping, garbage disposal, and first world governance, Trini’s have never been slouches in adopting international practices, one of which is online marketing. Post-pandemic, businesses across our twin-island nation now live or die by its power to connect with their audience, especially via social platforms. But ... Read More
30
Sep2023
Republic Bank’s recent halving of the maximum US dollar spending limit per billing cycle on their credit cards has once again brought Trinidad & Tobago’s foreign exchange challenges to the fore. With the dreaded Budget Day being imminent, once again, the scapegoat is online shopping on US sites. Per an ... Read More
11
Sep2023
Trini businesses have been eyeing the Caribbean market for years; venturing into the region would be the logical next step after their online stores conquer the T&T market. However, I’ve never seen this happen— conquering the T&T market— so no ventures have been made into the Caribbean. That no one ... Read More
11
Mar2023
You shouldn’t be salivating, you should be foaming at the mouth! It’s really something to witness this online revolution in Trinidad & Tobago. Recently, I saw a Facebook post, a business looking for a Content Creator, they’re everywhere now… and I mean ads for content creators and content creators. ... Read More
15
Aug2022
In a clear signal that local E-Commerce is steadily marching forward, Scotiabank has introduced it’s very own payment gateway called Scotia eCom+™. It’s the first direct competitor to the First Atlantic Commerce (FAC), which has been the only similar option available in Trinidad & Tobago.
While FAC will still be available ... Read More
