admin

I am Zaf Rahaman, owner of Forward Multimedia Ltd, a Trinidad based digital agency now in our 14th year. Through my experience acquired on the ground since 2011, I’ve become known as one of the foremost authorities in E-Commerce, especially as it pertains to Trinidad & Tobago.

I began writing blog articles on various topics after observing the lack of online information about local E-Commerce. These articles quickly propelled the Forward Multimedia to the number one position on Google for all major industry keywords, a position consistently held since without challenge.

In 2018 I was an invited panelist in the annual Trinidad and Tobago Internet Governance Forum. Also in 2018 I was an invited speaker for the launch of the Virtual Caribbean DNS Entrepreneurship Center (VDECC) an initiative of ICANN- the Internet Corporation for Assigned Names and Numbers, the international body that that coordinates the Domain Name System (DNS) worldwide.

I was also a stakeholder consultant for the Ministry of Trade & Industry’s National E-Commerce Policy which was passed in December 2018, with many of my recommendations making it to the final policy.

Most of all, I love to write AND love to write on everything website and E-Commerce related to help business owners in Trinidad & Tobago get the most out of their online presence.

ALL articles and pages on my site are written by me, in my voice, from the ground up, and for you, from a Trini perspective, using local examples and applications.

26

Apr2014
I'm re-arranging my chess pieces on the board in light of the new era of e-commerce that's dawning in Trinidad & Tobago. I'm completely dropping the Big Commerce hosted shopping cart package in favor of a second Magento E-Commerce platform option. I'll still have 3 E-Commerce packages: one Wordpress and now ... Read More
April 26, 2014admin

24

Apr2014
With more and more businesses wising up to websites there are many individuals smelling opportunities to make money from them. As the title suggests, it usually comes about when one observes some public need that's being unfulfilled by a website that does whatever it is, or feel like they can ... Read More
April 24, 2014admin

22

Apr2014
There are two online stores in Trinidad & Tobago which are 'popular' for reasons I can't fathom except that local e-commerce is so lacking it's like we're in a desert and in the absence of water people are drinking the sand. But this article is not to disparage and pick ... Read More
April 22, 2014admin

16

Apr2014
I feel like an Oracle as what I've prophesied is coming to pass, is passing, and will probably PASS YOU before you can blink. In case you didn't know, the world wide web turned 25 in March 2014, which means it turned about 5 in Trinidad & Tobago. It's probably ... Read More
April 16, 2014admin

09

Mar2014
It was welcome news back in 2011 when the government finally passed the Electronic Transaction Act (2011) that would give legal effect to electronic documents, electronic records, electronic signatures and electronic transactions for online businesses operating in Trinidad & Tobago. It was passed in the House of Representatives this 11th, February, ... Read More
March 9, 2014admin

05

Mar2014
Amazon is almost twenty years old and most everyone in T&T knows how to shop online. In the US and around the world online shopping for business and personal is a basic activity and co-exists comfortably and peacefully with offline shopping at the stores and malls and doesn't raise an ... Read More
March 5, 2014admin

24

Feb2014
Online marketing tools are many— Email newsletters, search engines, Google Adwords, Social Media, Contests, Promotions and many more. In Trinidad & Tobago it generally means Facebook and lately to the the right of my Facebook page are many more Trini ads and I remember a time when it wasn't like ... Read More
February 24, 2014admin

29

Jan2014
I’ll preface this article with a brief history lesson.  I placed my very first ad in the Trinidad Express classifieds back in January 2011. Back then (as if it was really that long), Forward Multimedia was totally unknown in T&T, nowhere to be found Google for any keyword, and I ... Read More
January 29, 2014admin

05

Jan2014
The New Year has begun and like every other new year in living memory, you’ve started with a renewed spirit like the tired old cliché it is. We’ve all been going through the same motions like clockwork year in and year out. The good news is that it’s not going ... Read More
January 5, 2014admin

30

Dec2013

2014 Year in Preview

1  
So far I've accurately predicted the fall of Communism, the invention of the horseless carriage, the integrated circuit and the existence of a race of autonomous robotic organisms among us (called Autobots for short). Above all, I predicted that Al Gore would invent the internet... So it comes as no surprise ... Read More
December 30, 2013admin