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I am Zaf Rahaman, owner of Forward Multimedia Ltd, a Trinidad based digital agency now in our 14th year. Through my experience acquired on the ground since 2011, I’ve become known as one of the foremost authorities in E-Commerce, especially as it pertains to Trinidad & Tobago.

I began writing blog articles on various topics after observing the lack of online information about local E-Commerce. These articles quickly propelled the Forward Multimedia to the number one position on Google for all major industry keywords, a position consistently held since without challenge.

In 2018 I was an invited panelist in the annual Trinidad and Tobago Internet Governance Forum. Also in 2018 I was an invited speaker for the launch of the Virtual Caribbean DNS Entrepreneurship Center (VDECC) an initiative of ICANN- the Internet Corporation for Assigned Names and Numbers, the international body that that coordinates the Domain Name System (DNS) worldwide.

I was also a stakeholder consultant for the Ministry of Trade & Industry’s National E-Commerce Policy which was passed in December 2018, with many of my recommendations making it to the final policy.

Most of all, I love to write AND love to write on everything website and E-Commerce related to help business owners in Trinidad & Tobago get the most out of their online presence.

ALL articles and pages on my site are written by me, in my voice, from the ground up, and for you, from a Trini perspective, using local examples and applications.

17

Jul2014
Just a quick update on my re-design of the Forward Multimedia website. I've been making slow progress as I'm occupied with so many client projects that I can't spare the time as I'd like. My plan was to not simply transfer the current site content to the new one, instead, ... Read More
July 17, 2014admin

17

Jul2014
Yes I thought the day would never come soon enough, the day we would have a payment gateway available for online business in Trinidad & Tobago. But as you are aware, it had already come a while ago through Scotiabank yet that's not the day I'm talking about, and I'll ... Read More
July 17, 2014admin

31

May2014
If you snooze you lose, ain't that the truth? While you were dilly-dallying and waiting for the stars to align, you missed your chance to hire me for a song. Now my plate is fuller: more projects, bigger projects, e-commerce projects, more clients to visit, more clients to maintain. The one ... Read More
May 31, 2014admin

26

May2014
I thought twice to include this article under the 'Don't be afraid..." series as it's probably a reason to be afraid I'm afraid (it's a nervous pun meant to lighten the blow...) but I couldn't just put this article as a one off because of the topic. Anyway, doh 'fraid ... Read More
May 26, 2014admin

25

May2014
I like my current website, its nice looking, clean and colorful, but given the industry I'm in I absolutely cannot afford to remain static because web technologies are continuously evolving and improving. My site template is not chronologically 'old', it will be exactly three years of age one month from ... Read More
May 25, 2014admin

21

May2014
Were we all really that naive to think that the free advertising we've been enjoying on Facebook would last forever? In reality, Facebook has engineered the perfect heist with our full, outright cooperation. Yes they've been setting us up all along. It's no longer an option, if you want your ... Read More
May 21, 2014admin

19

May2014
I don't do it as regularly as before but I still monitor traffic to the Forward Multimedia site via Google Analytics. Don't take that statement to mean that I, of all people, am neglecting such a critical online tool. Far from it, I now stretch that time between checking by ... Read More
May 19, 2014admin

16

May2014
There's been a continuing sea of change over the last nine months. Trinidad & Tobago businesses and organizations are steadily adding new websites to the local cyberspace and it's very heartening. It has been a healthy mixture of some going online for the first time as well as re-designs of ... Read More
May 16, 2014admin

02

May2014
In light of all the calls I've been getting lately, I've added a dedicated Magento E-Commerce Platform page to my E-Commerce menu. All the calls I've been getting are asking about what's available for e-commerce so I'm hoping to answer questions on the site first. I'll be improving this page much ... Read More
May 2, 2014admin

26

Apr2014
You may be wondering why it's taking so long but it's been a painstaking process to get this far but I see the light at the end of the tunnel and it's almost here. The good news is that the testing phases are over for my two Magento sites and ... Read More
April 26, 2014admin