admin

I am Zaf Rahaman, owner of Forward Multimedia Ltd, a Trinidad based digital agency now in our 14th year. Through my experience acquired on the ground since 2011, I’ve become known as one of the foremost authorities in E-Commerce, especially as it pertains to Trinidad & Tobago.

I began writing blog articles on various topics after observing the lack of online information about local E-Commerce. These articles quickly propelled the Forward Multimedia to the number one position on Google for all major industry keywords, a position consistently held since without challenge.

In 2018 I was an invited panelist in the annual Trinidad and Tobago Internet Governance Forum. Also in 2018 I was an invited speaker for the launch of the Virtual Caribbean DNS Entrepreneurship Center (VDECC) an initiative of ICANN- the Internet Corporation for Assigned Names and Numbers, the international body that that coordinates the Domain Name System (DNS) worldwide.

I was also a stakeholder consultant for the Ministry of Trade & Industry’s National E-Commerce Policy which was passed in December 2018, with many of my recommendations making it to the final policy.

Most of all, I love to write AND love to write on everything website and E-Commerce related to help business owners in Trinidad & Tobago get the most out of their online presence.

ALL articles and pages on my site are written by me, in my voice, from the ground up, and for you, from a Trini perspective, using local examples and applications.

09

Oct2012

What To Expect When You’re Websiting: Part 2- CONCEPTION

0  
CONCEPTION comprises two phases: (1) Understanding and appreciating the ‘concept’ of a website which is a big deal, and (2) Conceptualizing the website to create a framework for its content. THE CONCEPT OF A WEBSITE It’s my opinion that many Trini business owners fail to appreciate the sheer magnitude of this ‘thing’ ... Read More
October 9, 2012admin

02

Oct2012

What To Expect When You’re Websiting: Part 1- Introduction

0  
I know Trini’s are notoriously lackadaisical but we seem to plan a beach lime very well don’t we? When it comes to our business though, we’re often flying by the seat of our pants. The culture of Trini business, at least in the case of small and medium businesses, is ... Read More
October 2, 2012admin

27

Sep2012

How Often Do You Scope Out Your Competitors?

0  
Me? I do it on a regular basis (as I’m sure they do me). That doesn't mean I spend every waking moment stalking their sites and spying on their work. It’s good business practice to size up the competition and know what you’re up against. The last thing you want to do ... Read More
September 27, 2012admin

05

Sep2012

1st Page Google T&T- 2012 Edition

2  
The last time I talked about Forward Multimedia's own Google rankings was roughly a year ago, October 9th, 2011 to be precise. We were also less than a year old in T&T and rankings were already dominated by a slew of local web designers. However we were able to appear ... Read More
September 5, 2012admin

22

Aug2012

Why so few ‘real’ e-commerce sites in Trinidad & Tobago?

0  
What do I mean by ‘real’? By real I mean bona fide e-commerce websites, you know, like Amazon and the thousands of other sites that if you were living ‘away’ you’d be shopping till you drop just like the Americans. I can write this article authoritatively because having lived ‘away’ ... Read More
August 22, 2012admin

07

Jul2012

Scotiabank’s E-Commerce Solution- Right For You?

1  
Many clients ask about a ‘local e-commerce solution’ which is somewhat of a misnomer. If by local solution you mean one where online purchases are paid for in TT Dollars then there is none. If by local solution you mean one where the payment is processed right here in T&T ... Read More
July 7, 2012admin

26

Jun2012

25 Sites So Far…

0  
We're almost at the end of the first half of 2012 and I'm pleased to say that Forward Multimedia has added 25 new sites to it's portfolio, some finished and some to be launched soon. There are also a few not in the Coming Soon 2012 portfolio as they're under ... Read More
June 26, 2012admin

16

Jun2012

E-Commerce Book Update 1

2  
Some good news, I've completed the first draft outline of my impending E-Commerce T&T book and I'm giving my readers a sneak peek. Of course it's a work in progress and subject to change as I improve, polish and refine it to the comprehensive standard I want it to be. I'm ... Read More
June 16, 2012admin

09

Jun2012

Who Owns Your Company Website- You or your Web Designer?

0  
Weird question right? A recent experience prompts me to write this though I’ve had more than a few similar experiences within the past few months. Without sounding too self serving I’ve had new clients whose websites I’ve had to take over from their current website designer. If the company already ... Read More
June 9, 2012admin

05

May2012

Forward Multimedia To Speak At Conference

0  
For the second year I've been invited to speak at the Women’s Business Conference & Expo at Crowne Plaza in Port of Spain. The event will be held on May 26-27, 2012 and is organized by the  Women Owned and Managed Enterprise Network (W.O.M.E.N) for women in business or thinking of going into ... Read More
May 5, 2012admin