Search Engine Optimization (SEO) in Trinidad & Tobago
SEO is an ongoing process to obtain a high search rank but it begins with putting the basic foundations being in place.
Trinis are more online than you think and the numbers are not going to get any less. They are also feverishly typing keywords into Google everyday. Did you know that after Facebook, Google.tt is the next most popular site? The 3rd is Google.com and the fourth is You Tube. So it makes sense to optimize your website to get found by the people who don’t know you exist.
What happens if your site is not optimized?
Well it doesn’t mean that your site is deficient or configured to do poorly, it’s just that compared to others that are, your site will not do as well. It’s like a stock car- it has everything a car should have but compared with another car with better tyres and rims, uses a higher grade of oil, better gas and performance parts under the hood- well you get the picture right? By the way that other site that is optimized is your competitor who’s going to steal away your prospective customers.
SEO Strategies
There are standard SEO best practices that need to be adopted for any site we build. Then there are more focused SEO tactics for any website wanting to be found via certain keywords which is a process in itself. We also have our own insights into the Trinidad & Tobago search market that we keep for a competitive advantage for our clients only. In fact there are five reasons why now is the best time for local businesses to get online without delay that will cement them in the local search rankings.
Case Study- MARAY’S KIDS N STUFF
Click on image to see screenshot of the Google search.
